Jim Cockrum – CES V Orlando Conference
Archive : Jim Cockrum – CES V Orlando Conference
CES V Sept. 2017 Was A HUGE Success!
Grab full access to professionally captured video of this entire event!
My Hand-picked World-Class Experts,
Numerous Successful Students from our Online Community
and I enjoyed 3 Days of Education and Inspiration at CES V in Orlando, Florida – September 21-23, 2017!
What Is CES All About?
This conference featured multiple, creative strategies to grow or launch a business with a special emphasis placed on Amazon selling strategies – which is the most popular topic currently in our community.
Featured Topic #1
Use simple video To Build A Massive Audience
For Any Product or Concept
We call it our “Proven Audience Formula”
We are doing this over and over again in multiple niche categories and we shared how it works in Orlando for the first time ever in front of a large audience!
The recordings cover topics such as
- Growing your Amazon, eBay or online selling business while automating all aspects, including sourcing profitable products.
- How to find numerous, highly sought after, under served niche opportunities on Amazon.
- Numerous profitable product sourcing strategies including how to source products locally, online, at trade shows, direct from manufacturers, and overseas.
- Launching your own private label products using the simplest possible strategies.
- Using Email marketing, Social media, video and creative content strategies to grow your business, expand your audience or get more clients.
- An informative session educating you on how easy it can be to publish your own book.
- Duplicating Jim’s approach to online success by launching multiple income streams.
- You won’t be hearing from the same old experts trying to sell their latest book, instead you’ll hear from successful students in our community and learn exactly what it is they’re doing to grow a successful business.
Featured Topic #2
Finding “Golden Gaps”
Our “PPI” strategy (aka ProvenPerformanceInventory.com) has changed the way thousands of Amazon sellers in our community discover and capitalize on opportunities on Amazon. We have discovered a way to find “golden gaps” where the demand is high and competition is non-existent. Our Amazon selling business has exploded into a healthy mid 8-figure business as a result & we’ve helped many others thrive as well with our approach! We shared all about how it works in extended sessions at CESV Orlando!
Here’s what you can expect from CES V
- We focus on multiple income streams. This isn’t just about Amazon (although our Amazon selling content is second to none and will be a topic of special emphasis at this event).
- This event sells out in a day every year. That should tell you something.
- We’ve been churning out success stories since 2002. You’ll see what it feels like to be in a room full of long-time, successful, helpful fellow entrepreneurs.
- This is not a “pitch fest.” This is actionable content. There will be no hard sells.
- Our anonymous post event surveys have consistently shown that 96% or more of those attending say they intend to return.
- We love bringing you pure content and education taught by real people who DO the businesses and love helping others learn what they know.
What is Internet Marketing?
Internet Marketing Explained
Internet marketing is the promotion of a company and its products or services through online tools that generate leads, drive traffic, and boost sales.
Also called online marketing or digital marketing, internet marketing relies on digital channels to distribute promotional messages.
Internet marketing is an umbrella term that covers a wide range of marketing strategies and avenues.
From emails, search engines, social media posts, and blog articles, there’s one common theme among all of these tactics: They all focus on delivering content.
With content marketing, gone are the days of hopeful sales pitches and traditional marketing.
Now, businesses can target their audience with pinpoint accuracy and provide useful information that resonates.
This is perfect because that’s exactly what today’s consumers want.
People don’t want to hear about products and services that don’t interest them.
From installing adblockers to clicking on “Skip Ads” buttons, today’s shoppers are more discerning about the information they’re willing to consume.
Content marketing delivers meaningful information that solves users’ problems and is accessible on consumer demand.
Content Marketing vs. Traditional Advertising
Can you believe there was a time when salesmen knocked on strangers’ doors to sell encyclopedias?
Today, we don’t even like it much when our friends knock on our doors unannounced.
The fact is, traditional marketing (or selling) doesn’t work anymore.
Its approach is to essentially push products and information onto people to pressure them into buying.
And frankly, people are over it.
You know it’s true because you yourself have been bombarded with radio ads, television, commercials, billboards, and even phone calls touting products that don’t interest you in the least.
While traditional ads may still work in some situations, the internet has changed the way consumers shop.
Now, armed with infinite amounts of information at their fingertips, users can take a more proactive approach to finding solutions to their problems.
They can search for the products that meet their needs — and avoid the ones that don’t.
We can all agree that ads are annoying. They interrupt our focus and take us away from our journey of finding content that is actually useful.
Not only that, they’re no longer the way people want to learn about new products.
Rather than intruding in consumers’ lives, brands and marketers need to take a different approach.
Benchmark Your Google Search and Shopping Results
Compare your CPCs, CTRs & more with your industry. See how your CVR, AOV, bounce rate, and other KPIs stack up. Compare performance for each channel.
They should ask questions first and give answers second, rather than the other way around.
That’s where content marketing comes in.
Brands can research the specific needs of their target audience and create tailored content that inspires, educates, or alleviates a problem for their prospects.
Through a series of searches, people can find that online content on their own terms, rather than having it forced on them.
If the content provides value, they’ll keep returning for more.
With content marketing, the user is in the driver’s seat. They decide whether they want to engage with the brand and share the information with their social network.
This enables businesses to develop deep, meaningful relationships with their audience that are based on trust and authority.
When they decide they’re ready, those loyal followers can convert to leads – on their own terms.
This is what happens when you put the consumer’s needs above your own.
When you deliver content with the intention of providing valuable information, you’ll be rewarded with their business (and their loyalty) in the end.
Fundamentally, that is what internet marketing is all about.
But Why All the Hype Around Internet Marketing?
You understand what internet marketing is and how it’s beneficial for your brand.
But what’s with all the hype around it?
Internet marketing isn’t just a fad. It’s a proven winner.
Here are some reasons why brands and marketers are shouting it from the rooftops:
- By the end of 2021, the global content marketing industry is expected to reach $412 billion.
- Consumers who read a piece of brand content are 131% more likely to buy from that brand versus consumers who read no content.
- Fully 49% of B2B buyers said they are relying on content now more than ever to make purchase decisions.
If that wasn’t enough proof, I can tell you from personal experience that content marketing is highly effective.
I’ve seen my own small business grow in ways I never could have imagined, so we focus 99% of our efforts on content marketing.
Jim Cockrum – CES V Orlando Conference
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